Social Media

Marketing

About Me

Sherricka Robinson is a Houston native with over 7 years of hospitality experience in Texas, California, and New York collectively. In the last 2 years, she has been devoted to learning more about marketing and using her past experience in customer service to grow her own brand, Aloe Vera Productions.  Some of her talents include photography, videography, design, and writing. Her studies of the Instagram, TikTok, and Facebook algorithms that has led to a 200% increase in engagement on her personal accounts.

Education

Marketing Analytics, Darden School of Business

Environmental Science B.S., University of Houston​

Key Skills

 

 

Marketing Analytics

Social Media Management

Copywriting

Strategic Planning

Photography

Videography

Experience

Fusion East                                                                                  2019-2020

Lead Server

  • Opened/Closed restaurant

  • Increased foot traffic to restaurant

  • Design cocktail menu

 

Empire Diner                                                                               2018-2019
Lead Server

  • Set up buyout events

  • Build customer rapport

  • Train new servers

 

Chambers                                                                                    2017-2018
Cocktail Server

  • Build nightlife clientele 

  • Assist event manager


McCormick & Schmick's                                                          2012- 2017

Lead Banquet Server

  • Build rapport with hotel concierge

  • Train new servers on food and wine

  • Build event clientele

  • Document weekly sales

Social Media Plan

Monday- About the Cafe Natalie Team. Showcase staff excellence of positions.
Tuesday- Tips/ Tutorials on food plating, floral design, and more.
Wednesday- #Weddingwednesdays will showcase wedding events done by the company
Thursday- Testimonials from clients
Friday- #Fridayfoodie will display some of the excellent dishes served at events
Saturday- Lifestyle of catering
Sunday- Highlight vendors
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